Published: 2020-04-29

Articles

PENGARUH HARGA DAN LOKASI TERHADAP KEPUTUSAN PEMBELIAN DI TOKO PODO JODO

Christine Megawati ID , Maria Assumpta Evi Marlina ID

89-94

DOI https://doi.org/10.37715/jp.v5i1.1535 • Abstract Abstract views: 164 • PDF PDF downloads: 665
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PENGARUH USER-GENERATED CONTENT (UGC) DAN KUALITAS PRODUK TERHADAP MINAT BELI KONSUMEN DAPUR MBOK SARMINAH

Vania Jovita Putri ID

95-102

DOI https://doi.org/10.37715/jp.v5i1.1536 • Abstract Abstract views: 1036 • PDF PDF downloads: 4863
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PERBEDAAN KINERJA ENTREPRENEUR ANTARA PENGUSAHA LAKILAKI DAN PENGUSAHA PEREMPUAN

Jessica Nathania ID , Christina Whidya Utami ID , Timotius Febry ID

103-111

DOI https://doi.org/10.37715/jp.v5i1.1537 • Abstract Abstract views: 250

PENGARUH IKLAN DAN WORD OF MOUTH TERHADAP BRAND AWARENESS TEALAB

Tiffany Lauricia ID

112-120

DOI https://doi.org/10.37715/jp.v5i1.1563 • Abstract Abstract views: 200 • PDF PDF downloads: 614
pdf

ANALISIS PREFERENSI KONSUMEN OH MY CRAB

Daniel Louis Salonga ID

121-130

DOI https://doi.org/10.37715/jp.v5i1.1564 • Abstract Abstract views: 84 • PDF PDF downloads: 200
pdf

PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN TOKO FANNY

Akhmad Fajar Hibatullah ID

131-140

DOI https://doi.org/10.37715/jp.v5i2.1734 • Abstract Abstract views: 131 • PDF PDF downloads: 120
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PENGARUH KUALITAS LAYANAN DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN LE MEILLEUR BROWNIES

Adeline Aurel C Siauw ID

141-149

DOI https://doi.org/10.37715/jp.v5i2.1735 • Abstract Abstract views: 140 • PDF PDF downloads: 287
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ANALISIS FAKTOR-FAKTOR YANG MEMBENTUK PROSES KEPUTUSAN PEMBELIAN KONSUMEN UNTUK MENGGUNAKAN JASA DI NOVOTEL SAMATOR

Edrick Gian Gunawan ID , David Sukardi Kodrat ID , I Gusti Bagus Yosia Wiryakusuma ID

150-159

DOI https://doi.org/10.37715/jp.v5i2.1736 • Abstract Abstract views: 182 • PDF PDF downloads: 305
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STORE IMAGE DAN STORE LOYALTY TERHADAP KEPUASAN KONSUMEN RJ JUNIOR

Fernadya Sinatrya ID

160-165

DOI https://doi.org/10.37715/jp.v5i2.1737 • Abstract Abstract views: 95 • PDF PDF downloads: 187
.pdf

BAURAN PEMASARAN TERHADAP KEPUTUSAN PEMBELIAN

Go Liana Chayani Gunawan ID

166-175

DOI https://doi.org/10.37715/jp.v5i2.1738 • Abstract Abstract views: 2673 • PDF PDF downloads: 8434
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