Published: 2020-06-26

Articles

KUALITAS PRODUK DAN PERSEPSI HARGA DITINJAU DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN PRODUK WEAR IT

Ivan Suryajaya ID , Krismi Budi Sienatra ID

176-184

DOI https://doi.org/10.37715/jp.v5i3.1756 • Abstract Abstract views: 1470 • PDF PDF downloads: 6845
.pdf

PENGARUH CITRA PERUSAHAAN, KUALITAS PRODUK, DAN PERSEPSI HARGA TERHADAP MINAT BELI PADA PERUSAHAAN CV MAHKOTA CITRA MANDIRI

Kevin Widjaya ID , Wendra Hartono ID

185-193

DOI https://doi.org/10.37715/jp.v5i3.1757 • Abstract Abstract views: 326 • PDF PDF downloads: 1031
.pdf

PENGARUH FUNCTIONAL VALUE, EMOTIONAL VALUE DAN VALUE FOR MONEY TERHADAP MINAT BELI ULANG APARTEMEN DI SURABAYA

Bryant Cristian Fonda ID , Tony Antonio ID

194-203

DOI https://doi.org/10.37715/jp.v5i3.1768 • Abstract Abstract views: 452 • PDF PDF downloads: 1127
.pdf

PENGARUH LAYANAN, STORE LAYOUT, DAN LINGKUNGAN BISNIS TERHADAP KEBERHASILAN BISNIS THAI TEA

Rizky Riyanto ID , Auditia Setiobudi ID

204-212

DOI https://doi.org/10.37715/jp.v5i3.1769 • Abstract Abstract views: 169 • PDF PDF downloads: 200
.pdf

ANALISIS FAKTOR YANG MEMBENTUK MINAT BELI ULANG KONSUMEN KONVEKSI

Aloisius Calvin Mazzarello ID , Metta Padmalia ID , Junko Alessandro ID

213-222

DOI https://doi.org/10.37715/jp.v5i3.1770 • Abstract Abstract views: 241 • PDF PDF downloads: 695
.pdf

PENGARUH MOTIVASI DAN KEMAMPUAN USAHA TERHADAP KEBERHASILAN USAHA STARTUP MAKANAN DI SURABAYA

Joshua Laurens ID , Cliff Kohardinata ID

223-232

DOI https://doi.org/10.37715/jp.v5i3.1771 • Abstract Abstract views: 582 • PDF PDF downloads: 1157
.pdf

PENGARUH PROMOSI, CITA RASA, DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK MILKMO

Andrew Winscott Suherman ID , Charly Hongdiyanto ID

233-241

DOI https://doi.org/10.37715/jp.v5i3.1774 • Abstract Abstract views: 3048 • PDF PDF downloads: 5650
.pdf

PENGARUH BRAND AWARENESS, KUALITAS PRODUK, DAN HARGA TERHADAP REPURCHASE INTENTION PRODUK GOLDEN FLOWER

George Reinhart Changi ID , Metta Padmalia ID

242-251

DOI https://doi.org/10.37715/jp.v5i3.1775 • Abstract Abstract views: 606 • PDF PDF downloads: 761
.pdf

PENGARUH PERSEPSI NILAI DAN KEMASAN TERHADAP MINAT BELI ULANG KONSUMEN BAB1

Nico Selim ID , Cliff Kohardinata ID

252-261

DOI https://doi.org/10.37715/jp.v5i3.1776 • Abstract Abstract views: 607 • PDF PDF downloads: 1163
.pdf

PENGARUH BRAND IMAGE DAN KUALITAS LAYANAN TERHADAP LOYALITAS NASABAH MELALUI KEPUASAN NASABAH SEBAGAI VARIABEL INTERVENING

Hans Chandra Sandjaya ID , Metta Padmalia ID , Junko Alessandro ID

262-271

DOI https://doi.org/10.37715/jp.v5i3.1777 • Abstract Abstract views: 340 • PDF PDF downloads: 342
.pdf