Published: 21-03-2025

Exploring Marketing Knowledge, Entrepreneurial Orientation, and Product Innovation on Marketing Performance of Pastry MSME

Nurul Komaryatin ID , Samsul Arifin ID , Ali Ali ID , Nurul Huda ID , Mohamad Rifqy Roosdhani ID

1-12

The Influence of Service Quality on SINTA Acceptance Using the TAM Method: A Case Study of Lecturers at X University

Diadara Shalom Elnusa ID , Liestya Padmawidjaja ID , Ika Raharja Salim ID

51–64

Beyond Survival: How Adaptive Leadership and Knowledge Drive Entrepreneurial Breakthroughs in SMEs

Siti Lailatul Khurnia ID , Wahyu Eko Pujianto ID , Nafia Ilhama Qurratu’aini ID , Edita Rachma Kamila ID

65-82