Published: 15-09-2023

Articles

Exploring the Stimulus From Social Media, Entrepreneurial Personality Towards Entrepreneurial Interest in the University

Yusni Arni

89–106

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Relationships between Service Quality, Brand Image, Customer Satisfaction, and Customer Loyalty of UC Makassar

Justin Wijaya, Sinar Dharmayana Putra

107–120

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Impact of Content Marketing, Brand Image, & Social Media on Buying Behavior

Alfina Andasari, Mohamad Yusak Anshori

121–140

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The Effect of Price, Product, Promotion Towards Consumers’ Purchase Intention at T4U Indonesia, West Surabaya Branch

gracia valentina sutanto, Lenny Gunawan

141–154

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Strengthening Customer Loyalty through Customer Engagement, Customer Experience, and Service Innovation

Frederick Dewantara Wijono, Tommy Christian Efrata

155–168

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The Influence of Teamwork and Leadership Style towards Employee Productivity in Retail Store

Sephia Jasmine, Charly Hongdiyanto, Mr

169–182

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Prototype Design of Business Performance Assessment of Tenants Independent Entrepreneurship Program Using the EFQM Model

Danis Maulana, Afif Zuhri Afrianto , M. Robith Silahul Islam Mush’ Ab Al Hakimy, Muhammad Lukman Arif

183–196

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Efforts to Build Employee Work Attachment Through Affective Commitment and Work Discipline

Noermijati, Ema Zahra Firdaus, Sulastri

197–210

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The Role of Visual Congruence and Self-Expressive Brand in Forming Brand Love That Can Improve E-Wom: A Scientific Investigation Among Sneakers Lovers

Dian Ari Nugroho

211-227

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