putri, nadia benita. “ANALISA PENGARUH PRODUCT, PRICE, PLACE, DAN PROMOTION TERHADAP KEPUTUSAN PEMBELIAN DI RUMAH MAKAN AYAM GORENG ECHO: The Effect of Product, Price, Place, and Promotion on Purchas Decision at ‘Ayam Goreng’ Echo Restaurant”. PERFORMA, vol. 7, no. 3, Sept. 2022, pp. 330-45, doi:10.37715/jp.v7i3.2914.