putri, nadia benita 2022. ANALISA PENGARUH PRODUCT, PRICE, PLACE, DAN PROMOTION TERHADAP KEPUTUSAN PEMBELIAN DI RUMAH MAKAN AYAM GORENG ECHO: The Effect of Product, Price, Place, and Promotion on Purchas Decision at ‘Ayam Goreng’ Echo Restaurant. PERFORMA. 7, 3 (Sep. 2022), 330–345. DOI:https://doi.org/10.37715/jp.v7i3.2914.