NIDHOMUDDIN, Ma’ruf; KODRAT, David Sukardi. The Role of Integrated Marketing Communication (IMC), on Purchase Decision Through Customer Experience in Housing PT. Grand Zamzam Indonesia. International Journal of Review Management Business and Entrepreneurship (RMBE), [S. l.], v. 3, n. 1, p. 139–154, 2023. DOI: 10.37715/rmbe.v3i1.4026. Disponível em: https://ojs.somebut.my.id/index.php/RMBE/article/view/4026. Acesso em: 19 feb. 2026.