SUPRANATA, Livia; ANTONIO, Tony. Perceiving Customer Preferences in Product Innovation of Fashion Startup using Blue Ocean Strategy. International Journal of Review Management Business and Entrepreneurship (RMBE), [S. l.], v. 2, n. 2, p. 93–108, 2022. DOI: 10.37715/rmbe.v2i2.3402. Disponível em: https://ojs.somebut.my.id/index.php/RMBE/article/view/3402. Acesso em: 19 feb. 2026.